GINA PAOLONI GROUP – Elevating business leaders and their teams

Hello!

We inspire business leaders, teams and companies to identify their superpowers and achieve their unique mission and vision.

What We're About

We're focused on helping clients develop a strategic vision for themselves and their business, maximizing revenue and profitability.

Business leaders of today are confronted with unprecedented challenges. In order to survive—and thrive—in this new environment, companies and organizations will need to be both nimble and adaptive, anticipating new trends and the resulting shift in client needs and attitudes.

At Gina Paoloni Group, we have the management experience and foresight to anticipate where the puck will land. We help our clients create and execute dynamic strategic planning and business development strategies that bring their unique mission and vision to life.

While we believe in the importance of having a defined strategic plan, we know that’s not enough. We are with you at every step of the way to ensure the plan is executed and your revenue and performance goals are met.

What we do.

We help clients conceptualize, articulate and achieve their vision and goals and rally their teams to greatness.

How we do it.

We guide and inform critical decision making and business practices, working alongside our clients at every stage.

Who we do it for.

We work with business leaders and teams with a growth mindset, pushing them to achieve their full potential.

Our Offerings

We help position executive leaders and organizations for growth through strategic planning, business development, and coaching.

We use our service offerings as a way to meaningfully change the world by inspiring leaders to act from their highest consciousness. We aspire to create a business culture where profit is not the driver but is instead the result of inspired action around a shared vision that is compelling, innovative, and additive. We work with companies that offer products and services that provide thoughtful solutions to complex problems.

STRATEGIC VISION AND MAPPING

Our Process:

At the onset of our work with clients we perform a diagnostic to get a lay of the land. We’ll ask questions about organizational leadership, assess the current state of the business, and identify what the leadership team would like to achieve. We’ll also review the company’s current business and strategic plans, if they exist.

We then conduct a strategic planning and mapping session with key members of the leadership team. Here, we’ll craft mission and vision statements, define short and long term goals, and devise a strategic plan to get there.

We finalize the strategic vision and mapping process by defining performance benchmarks, timeframes for accomplishment, and executive ownership of objectives. Progress is reviewed quarterly, but we’ll be with you through the entire implementation and execution process.

What makes us different?

We’ve been there and done that. We help leaders identify their vision and get both the executive team and employees excited to rally around it. We’re all in. We’re also empaths—Leaders know we care and support them throughout the entire journey. We never hand over a plan and ask you to execute it alone. We’ll work with you side by side to implement the plan and drive performance to meet benchmarks while holding the leadership team and employees accountable.

Also: Execution, execution, execution!

With over 20 years of operational and leadership experience, we know how to guide and implement your strategic plan. We will help drive accountability by working with your team to ensure they are meeting their agreed upon performance benchmarks as defined in the strategic planning session.

MAXIMIZE REVENUE AND PROFITABILITY

Our process:

We work with you to understand the market and uncover areas of opportunity. Are there product or service offering extensions that you haven’t considered? Is market share being fully maximized? We’ll find out.

We’ll also evaluate your marketing initiatives, business development efforts, and sales process to ensure that productivity is maximized and teams are engaged.

What makes us different?

We know the business. With over 20 years working as a partner to businesses and hundreds of successfully executed plans, we know how to drive revenue growth.

We work effectively and direct financial leadership to ensure we are measuring the right metrics—starting at the top of the funnel. Maximizing revenue and profitability is a by-product of taking all of the right actions to ensure the results.

BUSINESS DEVELOPMENT & REVENUE ATTAINMENT

Our process:

We work with the leadership team to conduct a gap analysis, defining the state of current business development efforts and results compared to where the business wants to be. The gap analysis will provide insight into:

&#8212 Review of sales performance against goals
&#8212 Review growth trajectory of past 5 years and forecasting for future
&#8212 Review of their brand’s positioning in the market against competitors and plan to gain market share
&#8212 Reviewing performance of sales/biz dev teams to ensure sales targets are met

What makes us different?

Simply put, our approach. Our Founder, Gina P., started her career as a salesperson so she innately empathizes and relates with sales teams. With the fundamental understanding of a salesperson’s pain points and needs, we inspire teams because we understand them. Sales is a hard job with a lot of rejection—It can feel really lonely at times.

Our approach to leadership of our sales teams is one of service leadership. We are their advocates within the executive leadership team to ensure they are getting the resources they need for success. It’s always, “what can we do to support you?”

We also have an eye for talent. While working with the sales team, we can help identify those who will be successful in a business development role and coach them to meet their fullest potential.

Team & Business Coaching

Our process:

We generally work with teams and departments as an extension of the strategic planning sessions where we began our engagement. Doing these sessions not only allows us to gain an understanding of the company and its objectives but also the dynamics within the leadership team which is critical to business success and oftentimes more important than the business objectives themselves. If top leadership isn’t functionally sound, no business plan will work.

You can’t template humans. We’ll provide strategic solutions based on your company’s unique needs. Sometimes it’s as simple as defining a team lead, other times, a new department is needed.

What makes us different?

We truly are believers in service leadership which we teach our C-level clients. Our focus has always been on team members over leadership because we subscribe to the philosophy that if you take care of your team they will take care of the business.

Leadership & C-Suite Coaching

Our process:

We coach executives on how to lead, manage, and inspire their teams to achieve optimal performance. In many instances, the founders of companies don’t have management or leadership experience. We start by performing an assessment of the current leadership abilities, style, and presence.

We’ll conduct in-depth interviews to understand what the goals are for leadership. We then come up with a plan to work on areas of opportunity and define a leadership style and presence. We coach our C-Suite leaders on solving the challenges that they face and help identify, translate, and evangelize a mission and vision for the company.

In some cases, executive coaching turns into personal coaching, as we dig into the reasoning behind a leader’s aspirations. We will discuss the strategies needed to achieve long-term goals such as selling the company or bringing on a family member.

What makes us different?

We are ferocious on behalf of our clients. Our C-Suite leaders feel like we are an extension of their leadership teams as opposed to an outside consultant. We are always available and there for them and will step in and do tough things on their behalf if needed.

CLIENT ACQUISITION AND RETENTION

Our process:

First, we’ll do an analysis on your current acquisition and retention strategies which include:

&#8212 A review of current top-funnel marketing strategies and efficacy–how many qualified leads are being generated
&#8212 Analysis of the current customer lifecycle
&#8212 A review of your brand’s positioning in the market against competitors
&#8212 An evaluation to implement a referral strategy if one is not already in place
&#8212 An evaluation of current strategic partnership initiatives
&#8212 An evaluation of customer loyalty programs and the implementation of if you don’t already have one
&#8212 Review of lifetime value of a customer
&#8212 Customer retention rate and repeat buying patterns

Depending on the findings from our analysis, we will customize solutions to develop and/or enhance your current client acquisition and retention strategies. Based on your goals, we will determine which part of the cycle needs to be tweaked or reinvented to achieve the desired result. We will also establish the key metrics that need to be measured and the performance benchmarks we are driving toward.

What makes us different?

Our team has decades of experience guiding and implementing strategy and overseeing sales and business development. We know how they relate to revenue growth. We’ll work with your teams to ensure that these disciplines fit together to achieve successful client acquisition and retention.

What Our Clients Have to Say

Gina is a kind-hearted superwoman, rising up and ready to go to battle for those she believes in. She’s not only endowed with exceptional sales, sales leadership, business knowledge and abilities, she’s relentlessly results-driven and empowers those around her to achieve their personal best. Having built and led national sales organizations, having successfully scaled an industry disruptor, she’s been sought after for her business counsel and perspective, as well as leadership coaching. We couldn’t have asked for a better person to help us navigate some challenging transitions and take our company to the next level.

CEO—Talent coaching and recruiting firm

What I loved about working with Gina was the energy she brought to the problem-solving process--which was both positive and critical in all the most important ways. Positive energy alone can feel useless. But hers is rejuvenating. She’s direct, honest and doesn’t sugar-coat while still reflecting back your best traits--as a business or individual. She helped us take a large question--what is our strategy exactly and carefully broke it down into manageable, doable chunks. She asks tough questions and she listens to the answers. Listening is hard to come by in the business world, but Gina is great at it--and she uses the information she gathers to think deeply about how to solve critical problems.

President & Owner—Talent and recruitment company

Gina is an innate leader with a growth mindset and a strong grasp of business fundamentals. She is a strategic thinker who is able to craft and articulate a company’s strategy in a clear, convincing and precise manner, making it easy to get buy-in, from both management and employees at all levels. Gina is not only able to devise strategy, but knows how to execute. She is able to prioritize the most essential elements of a plan and is particularly adept at leveraging an organization’s process and control, skills and the team’s collective strengths--which was absolutely impactful. She is mission-driven and results-oriented and is able to galvanize the necessary resources to meet and exceed goals. Gina will be an asset to any company with whom she engages.

Former CEO—Luxury travel company

Gina can see a huge, incredibly messy situation and very clearly pinpoint what’s wrong, why it’s wrong, where to start to fix it and why it happened. The who/what/when/where/why method of fixing situations.

CEO & Founder—Strategic content and communications firm

Gina helped each individual player on our team discover their unique gifts and then coached to those gifts, driving each of us to perform to the best of our ability and work together to benefit the organization. She is never flustered, always even-keeled and the voice of reason in high-pressure work environments. Gina, specifically, drives teams to see and adopt a greater strategic vision and holds everyone accountable to ensure the vision is met successfully. She’ll ask the hard-hitting questions, get you to rally around a vision, and lead you to your goal.

Senior Membership Executive—Lifestyle Brand

As a negotiator and long-term strategic thinker, Gina plays to win and her methodical approach to problem-solving, and a sharp eye for detail, yields success both for the leaders she coaches and the larger organization as a whole. I have been able to draw on Gina’s expertise to shape and negotiate extremely challenging contractual issues. Her ability to think through both sides of an issue while above all helping me to create an outcome from which I benefitted maximally is something of which I stand in awe and for which I will always be eternally grateful. If you are looking for a team player who brings a breadth of experience, and incredibly sharp business acumen into the thorniest professional challenges, look no further.

CEO—Consulting Agency

Gina has an innate ability to ask the right questions, dig into underlying issues, and understand the potential within our leadership team. She is a gifted facilitator, and helped us to integrate our different working styles and personalities in a way that each of us began to understand our unique super powers and areas of strength and opportunity.

Bookings Director—Luxury Travel Company

Our Founder.

Gina Paoloni, founder and CEO of the Gina Paoloni Group, is a change agent with more than 20 years of experience in driving companies to achieve elite performance.

Gina began her career in advertising sales and later applied this experience to the development of a ground-breaking corporate membership model for the fitness industry. She became highly sought after and was recruited as Vice President of membership sales for Equinox Fitness Clubs—overseeing a team of 100 and revenues of $100 million. She also has held leadership positions at a number of companies, most recently serving as the President of Indagare—a luxury travel company.

Gina has multidisciplinary experience in sales, business development, team leadership, strategy and operations which she deploys in her work with clients across a broad range of sectors including health & fitness, luxury travel, finance, and consumer products.